Thursday, August 20, 2009

We all scream for ice cream


I got a new client.He had a challenge, 50 flavors of Italian Ices. He said, " what can you do with ices? " The real trick however was that you had to shoot them within 2 hours before his store opened as well as bearing in mind that it is for his web/brochure and it would take some consistency.

I love challenges. They have a way of bringing you up to new level or getting you hooked on aspirins and vodka!

Step one ..establish an overall lighting setup on a neutral background. Step two...really believe this is going to work and not change course. Step three...aspirin and Vodka..

Solution..PhotoShop===



Backdrop created,logo downloaded,colors blended,(changes of color optional) product added.. Vodka emptied...

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